Frank Bruni, in Wednesday's New York Times Dining Section, finds Jimmy' s No. 43 on his iPhone.
Playing with the iPhone, urbanspoon.com picks Jimmy's no.43 as the most popular East Village restaurant. Bruni referenced it as the "sort of gastro pub Jimmy's No. 43".
It's cool that Bruni mentioned Jimmy's No. 43. Funny that he's just playing with mobile devices.